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We introduce…Sports Casual
There are certain things that will stand the test of time, things that are universally understandable and accepted. And in the fashion/style game, it is terms such as Casual, Smart Casual and Sportswear etc.
To start off , we are introducing the ‘Sports Casual’ dress code. It’s a mix of sportswear and casual clothes and some would argue that it’s simply ‘Smart Casual’, but with such focus on the statement sports pieces (in this case the Nike trainers), the word ’sports’ needed exclusive love.
With this shoot we style up some looks with some classic Nike sneaker styles, showing you a variety of ways in which you can sport them (no pun intended). So gain some Sports Casual inspiration, throw away your tracksuits bottoms and just do it (again, no pun intended).
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Apolis Activism Navy Cotton Cashmere Pullover
We don’t really do sportswear here at Individualism and to be honest, we’re not too sure why. Maybe it’s because it’s hardly the most elegant category in menswear or maybe it’s because wearing a hoody in East London doesn’t hold the most positive connotations. But like Will Smith’s lyrical masterpiece, we thought we’d switch it up.
This week’s ‘P.O.T.W’ comes from US brand Apolis Activism. The brand are famous for their red stitched cross which means: ’The sign of relief and an icon for all global citizens committed to quality and change. Apolis Activism applies contemporary design, premium fabrics, and an opportunity to share the value of Trade.’
Their ideals are certainly apparent in this modish navy hooded pullover. Boasting a French twill contrast placket and pocket trim as well as natural Caruso buttons carved from Tagua Nuts (I know it sounds like some sort of India Jones relic), this piece is ticks all the right boxes.
- Comfortable
- Understated
- Stylish
- Masculine
Check out context now for a close look now.
As always,
Stay Stylish
Aaron C.
Related posts: Top 4 Polo Shirt Styles
Twitter Page: www.twitter.com/individualism
Facebook Page: Individualism Group
YouTube Page: www.youtube.com/user/IndividualismUK
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Croc Jacket by Henrick Vibskov – Product Of The Week


Most men are afraid of colour. We can climb mountains, hunt wild animals, even sit through hour long meetings, but the moment we’re are asked to drop a little colour into our outfits, our pants become plastered with shit!
Like most things, it takes practice to get it right and without it, you’ll be walking around like Hassan from my afterschool club, (who had a phobia of public toilets) with an ass of crusty faeces. Nice.
But fear not; that’s why we’re here. This is the perfect piece to help your colour game. It will throw you in at the deep end but when it looks this good, the only people who’ll be questioning your colour choices will be those who don’t have a damn clue themselves.
The bold graphic pattern and colourway work great together and the choice of fabric is a nice touch too. Another statement piece that you could either wear out to a trendy London bar or …well, wherever you want to get noticed.
Available on a 30% discounted price at www.no-one.co.uk
As always,
Stay Stylish
Related posts: In Circus Varsity Jacket
Twitter Page: www.twitter.com/individualism
Facebook Page: Individualism Group
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In Circus Varsity Jacket by Rene Gurskov – Product Of The Week
This week’s ‘Product of the Week’ comes from a great Danish brand called In Circus. Rene Gurskov is the father of the brand and he really went all out on this piece; it’s a classic American piece with a hint of European flavour thrown in for good measure.
As always,
Stay Stylish
Related posts: Individualism on Street Style Aesthetic
Twitter Page: www.twitter.com/individualism
Facebook Page: Individualism Group
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Filippa K & Adidas Store Stockholm – Individualism Out & About
Third week in and things are starting to get a bit cultural. This week we take you on a tour of Stockholm’s very own Filippa K as well as stopping by their Adidas Originals store.
Related Posts: Stockholm Part 1 – Introduction, Stockholm Part 2- The T-Shirt Store



