Individualism - Making men more stylish

Wiley Brothers Four Loop Belt

A quality leather belt is something that will stay with you forever. So it’s safe to say that investing in one would be a wise decision for any man. This week’s P.O.T.W. comes from US brand Wiley Brothers.

Made from English bridal leather and christened with a majestic Hook Loop, each belt is hand-crafted and goes through a detailed 15-step process ranging from cutting and sizing to burnishing and stitching.

The brand was founded in 1999 by two brothers. Raised in rural Virginia, these passionate siblings grew a deep appreciation  for English Bridle leather from their daily interaction of the fabric on their Horse Farm. So what better backdrop to shoot this week’s P.O.T.W. than London’s very own Camden Lock.

A product that is timeless, gets better with age and has a deep British heritage… what more could you ask for? Oh how to style it? We’ve got that covered…

The belt draws so much attention to itself that the styling was based around it. The bottle green and gold buckle draw your eyes to it, so we placed it over a neutral pair of shorts- this one being a khaki/grey. We then highlighted the green with these green leather low cuts. Read More

Alexander McQueen Painted Skull T-Shirt

In the wake of the tragic death of one of East London’s most famous fashion exports, the infamous Alexander McQueen, we’ve decided to dedicate our ‘Product of the Week’ to the talented man himself.

Hailing from the London borough of Lewisham, McQueen attended Rokeby School in Newham, our very own borough. McQueen then left with one O-Level in Art, going on to serve an apprenticeship with Savile Row tailors before attending Gieves and Hawkes.

Soon after he rose to fame and eventually started his own label…and the rest is history. Read More