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We introduce…Sports Casual
There are certain things that will stand the test of time, things that are universally understandable and accepted. And in the fashion/style game, it is terms such as Casual, Smart Casual and Sportswear etc.
To start off , we are introducing the ‘Sports Casual’ dress code. It’s a mix of sportswear and casual clothes and some would argue that it’s simply ‘Smart Casual’, but with such focus on the statement sports pieces (in this case the Nike trainers), the word ’sports’ needed exclusive love.
With this shoot we style up some looks with some classic Nike sneaker styles, showing you a variety of ways in which you can sport them (no pun intended). So gain some Sports Casual inspiration, throw away your tracksuits bottoms and just do it (again, no pun intended).
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AJANAKU
We first released our trailer for the new look site a few weeks ago and since then, we’ve discovered that the video has been making a little noise around the blogosphere. One blog that recognised the ‘amazing talent behind the camera’ was AJANAKU. Now normally it wouldn’t make sense to feature everyone that linked to us but after browsing their site for a while, we really appreciated the work they were doing.

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In Circus Varsity Jacket by Rene Gurskov – Product Of The Week
This week’s ‘Product of the Week’ comes from a great Danish brand called In Circus. Rene Gurskov is the father of the brand and he really went all out on this piece; it’s a classic American piece with a hint of European flavour thrown in for good measure.
As always,
Stay Stylish
Related posts: Individualism on Street Style Aesthetic
Twitter Page: www.twitter.com/individualism
Facebook Page: Individualism Group
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Bape Store London Opening – Individualism Out & About
A few weeks back we managed head down to Upper James Street just off London’s famous Carnaby Street for the grand reopening of the Bape Store. Find out what we got up to and who we spoke to during the hectic opening.
PS: Due to youtubes and WMG (Warner Music Group) new policies I’ve had to re-edit the video taking out much of the soundtrack and music. Thus I personally feel the video lacks a little something. The content is all the same. Just a shame though we’re going to have to find even more creative ways to edit now.
Anyways I’m sure you enjoy it none the less.
There’s also a comprehensive write up on the event over at coolography.
Stay Stylish,
Aaron
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Alpinestars Shibuya Shoes – Product Of The Week
This week we have a pair of trainers from a brand not normally associated with stylish footwear (Alpinestars) and again we show you the perfect way to pull them off.
As always,
Stay Stylish
Aaron C.
Related posts: Cipher Seditionary
